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Topic: Xclusive plans surprises to close Negril weekend

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Xclusive plans surprises to close Negril weekend

SmirnoffXclusiveD20090811C.jpg
The Smirnoff girls were a sight during the Smirnoff XClusive party, part of last year's Dream Weekend. - Contributed

THE STAR closes its three-day feature of the seven parties on the Smirnoff Dream Weekend band with Smirnoff Xclusive, which will be held on Monday August 2.

Smirnoff Xclusive

Described by Deane Shepherd, one of its promoters, as a "cut above the rest", Smirnoff Xclusive is the last hoorah for the Dream Weekend. Exclusive has been on the list of Negril parties for the last five years and last year, it made a splash with its debut on the Dream Weekend band. It was voted one of the top-three parties in Negril.

"Xclusive has been going on for a while, but it was a pretty low-key event, an invitation only event. Last year was the first we opened it to the public and it was great, we exposed a number of people to the Smirnoff experience," said Shepherd.

Held at Margaritaville last year and again this year, the disc jocks are yet to be announced.

"The event is primarily known for its red-and-white theme, people really adhere to the dress code and have to go shopping to get something to wear. It's the last event for the weekend, so its a send-off celebration kinda vibe and everyone is just having a good time," he said.

This year, the promoters have a few surprises in mind that they say will have patrons rocking on the signature 'run way' that is set up through the event.



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