Corey Todd, proprietor of Unlimited Daggering which manufactures and 
bottles the ultra-popular Street Vybz Rum, will take his unique 
marketing ability to a new level with the launch of a Gaza Talent 
Search every Friday in The Building nightclub beginning September 17th.

Each week a winner will be selected from each category and receive cash prizes courtesy of Street Vybz Rum. The weekly winners will then 
automatically qualify for a final at the end of the month, the winner of
each category will then move on to a grand final in December where the 
overall winner will be signed to a recording contract with the Portmore 
Empire.

The winner will receive $500,000, a video for their debut single provided it meets our standards, and a real chance to buss, this is not 
like other talent shows where its a remote possibility you might buss, 
the Gaza busses artistes, Todd, who is also Vybz Kartels business 
partner, said.

The show will be hosted by Boasy Boy Floyd and excerpts of the show will be aired on Hype TV.

According to Corey Todd who conceptualized the idea of an uncensored talent show, this will be unlike any other talent show in that it 
represents real raw dancehall.

Unlike other products, Street Vybz represents for the streets and is a real dancehall-based product therefore contestants will not be 
censored, he added. And unlike other talent shows this winner will 
buss.

Todd, who is one of the masterminds behind the revival of The Building as New Kingstons premiere party spot, also believes that a lot
of raw talent will get a chance to shine. The Gaza Talent show will 
replace Fresh Fridays, a weekly session hosted by broadcaster Arif 
Cooper.

Todd explained the rationale behind the controversial move of abruptly replacing Fresh Fridays saying it was just brutal economics at 
work.

It was a purely business decision because it was the weakest night in the club, thats the bottomline. I know that Arif Cooper is 
disgruntled, and he is trying to earn a stripe with the Alliance, but he
needs to face the fact that he has been poorly promoting Fresh Fridays,
it has almost no buzz in the streets, he said.

Todd dispelled all claims that there was a move to sideline any artistes or selectors who were not aligned to the Gaza camp saying that 
I dont do business that way.

All artistes and selectors are welcomed in the Building. People need to get their facts straight before they start tweeting and assuming 
foolishness, everyones music plays in The Building and if that wasnt 
the case, Street Vybz Thursdays wouldnt be the most successful weekly 
event in Jamaica, he said.

The American-born Todd who played an instrumental role in establishing merchandising lines and marketing products for various US 
rappers, before coming to Jamaica hailed the new spirit of co-operation 
and unity which has defined the dancehall as of late.

I hope that peace can remain in the dancehall and hope that Alliance, Gully and Gaza can unite as one and take dancehall to the 
level it belongs, he said.